Rewards Program

We want to take a moment to clarify an important aspect of our rewards programs: the distinction between our in-store and online rewards programs.

In-Store Rewards Program:
  • Our in-store rewards program is designed exclusively for purchases made at our physical store locations.
  • Participants earn rewards points for eligible in-store purchases as per the terms outlined in our in-store rewards program.
Online Rewards Program:
  • Our online rewards program is specifically tailored for purchases made through our online store.
  • Participants accrue rewards points for eligible online purchases in accordance with the terms and conditions of our online rewards program.
Separation of Programs:
  • Please note that our in-store rewards program and online rewards program operate independently of each other.
  • Points earned in one program cannot be used or transferred to the other program, and vice versa.
Important Reminders:
  • To maximize your rewards benefits, please ensure that you understand the distinction between our in-store and online rewards programs.
  • Be sure to enroll in both programs if you wish to earn rewards for purchases made both in-store and online.

We appreciate your understanding and continued support. Should you have any questions or require further clarification, please don't hesitate to reach out to our customer service team.


These Terms and Conditions govern your participation in the Points Reward Program offered by Blum’s Swimwear & Intimate Apparel for By participating in the Program, you agree to these Terms.


  • Participation in the Program is open to individuals who are at least 18 years old.
  • Participation in the Program requires an individual to create an account and provide their first name, last name and email address

Earning Points:

  • Participants earn 1 point for every dollar spent on eligible purchases made through
  • Points are calculated based on the total purchase amount after any discounts, excluding taxes, shipping fees, or other charges.
  • Points are credited to the participant's account upon completion of the eligible purchase.
  • For all orders that have a financial status of Refunded or Partially Refunded, the amount of points awarded for the amount refunded will automatically be removed from the customer's account and adjusted accordingly.

Redeeming Points:

  • Once a participant accumulates 100 points, they are eligible to redeem their points for a $1 credit to spend on
  • Points cannot be redeemed for cash and have no cash value.
  • Points redemption can only be applied towards purchases made on

Points Expiry:

  • Points do not expire.

Account Termination:

  • The Company reserves the right to terminate a participant's account and revoke any accumulated points if fraudulent activity or misuse of the Program is suspected.

Program Changes:

  • The Company reserves the right to modify, suspend, or terminate the Program, or any part thereof, at any time without prior notice.
  • Such changes may include, but are not limited to, adjustments to the points earning and redemption structure, points expiry policy, and eligibility criteria.

Privacy Policy:

  • Participant information collected as part of the Program will be handled in accordance with the Company's Privacy Policy.

Limitation of Liability:

  • The Company shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or in connection with the Program.
  • The Company's total liability under the Program shall not exceed the total value of points earned by the participant.

Governing Law:

  • These Terms shall be governed by and construed in accordance with the laws of New York State, without regard to its conflicts of law provisions.

Contact Information:

  • If you have any questions or concerns about the Program or these Terms, please contact us at

By participating in the Program, you acknowledge that you have read, understood, and agree to abide by these Terms and Conditions. The Company reserves the right to interpret these Terms, and its decisions regarding the Program shall be final and binding.